Palmer College of Chiropractic

Davenport Campus B.S. Program

• Principles of Management

  • 3 Credit(s)
    This course will examine current management theories. Subjects covered include development of American management, motivation, leadership, effectiveness, diagnosing the environment, power, decision-making and change.

• Small Business Management

  • 3 Credit(s)
    This course will cover every aspect of starting, marketing and managing a small business, with emphasis on the chiropractic office. The primary focus will be on creating the business plan and using it as a guideline to run the practice. Some time will be spent on the case studies. Outside speakers will be brought in to give additional perspectives.

• Legal Aspects of Health Services Adminis

  • 3 Credit(s)
    This course is designed to identify and examine those major areas of law which influence the operation of health care facilities. Basic legal relationships, terminology and distinctions between solo, associate, group and partnership practice will be emphasized. The growing importance of risk management in health care organizations will be discussed.

• Entrepreneurial Finance

  • 3 Credit(s)
    Comprehensive finance course covering topics such as: Basic economic concepts, financial management and planning, financial statement analysis, forecasting, working capital management and profitability analysis. This course is designed to provide students with a broad understanding of financial concepts while allowing for hands-on analysis. This course will allow students the opportunity to apply the financial concepts to real life situations through the case study analysis. Students should leave the course with an ability to apply course material in financial analysis.

• Practical Economics for Business

  • 3 Credit(s)
    This course discusses economic issues affecting the business owner. Course discussion will begin with an overview of macro- and mirco- economic principles and a framework for understanding economics as it relates to the world economy in general and the place of the small business in the economic environment. The format of the class will be interactive and participatory.

• Business Ethics

  • 3 Credit(s)
    This course discusses the subject of ethical decision making in business situations. Course discussion will begin with an overview of ethical principles and a framework for understanding ethical decision making and moves to an overview of organizational culture, relationships and conflicts related to ethical situations. Students will present papers on specific ethical situations, for class review and discussion. The format of the class will be interactive and participatory.

• Risk Management

  • 3 Credit(s)
    This course will examine management of risk in a small business environment including identifying, assessing and taking actions to mitigate or avoid risk. Insurance, legal, and financial aspects will be addressed; however, the focus will be on examining the transfer of risk through insurance and the study of insurance concepts pertinent to a healthcare professional in a small-business setting.

• Principles of Marketing

  • 3 Credit(s)
    This course focuses on customer behavior, product, channels of distribution, promotion, and pricing with emphasis on a culturally diverse environment. The objective of this course is to take a practical, managerial approach to marketing. It gives the student a comprehensive and innovative, managerial and practical introduction to marketing. The Principles of Marketing provides in-depth exposure to practical examples and applications about managerial decisions. These include the trade-off between the organization's objectives and resources against needs and opportunities in the marketplace.

• Business and Professional Communication

  • 3 Credit(s)
    This course is designed to emphasize effective business and professional communication at the individual and corporate levels. This course will use an interactive, audience-centered approach to focus on written and oral communication. In this course, students will enhance their written communication by creating several different professional documents including resumes, cover letters, business letters/memos, and designing a website. Students will interact with each other to develop oral communication skills by conducting interviews, providing objective feedback and giving an oral presentation.

• Advanced Communications

  • 3 Credit(s)
    This course is a comprehensive communications course covering written communications, presentation skills, development of business marketing materials and web page design. This course builds on the understanding of basic communications principles through the application of course material in presentations, development of marketing materials, and webpage design.

• Organizational Communications

  • 3 Credit(s)
    This course studies organization theory, group communication, work relationships, team building, leadership theory, ethics and gender, as well as the impact of technology. Students will study the theoretical background for organizational communication and apply these theoretical concepts to practical applications, using case studies, interactive exercises and presentations.

• Adult Health Education

  • 3 Credit(s)
    This course will acquaint students with the various approaches to adult health education. Means and systems that can be used to communicate educational concepts to the adult audience will be discussed. Specifically, persuasive efforts to convey a message via print, video, the Internet and slides will be evaluated.

• Nutrition Health and Wellness

  • 3 Credit(s)
    This course is designed to study the relationship of nutrition with health fitness. Nutritional quackery of health and sports along with Ergogenic aides will be discussed. The importance of water, electrolytes and other nutrients in wellness programs will be elaborated. Weight maintenance, weight loss and weight gain through proper nutrition will be emphasized.

• History of Health Sciences

  • 3 Credit(s)
    An overview of the history of healing arts from ancient to modern times will be covered. A special emphasis is placed on proliferation of the healing professions in the Unites States and Europe after 1865 - 1920.

• Care and Prevention of Athletic Injuries

  • 3 Credit(s)
    This course will introduce students to the basics of athletic injuries and care, including prevention, recognition and evaluation, management/treatment and disposition, with the introduction to rehabilitation, emergency care, protective devices and decision making for referrals.

• Health Issues and Environment

  • 3 Credit(s)
    This course looks at the relationship between human beings and their environment, the impact that relationship has on one's health, and individual and community roles in promotion of environmental health.

• Political Issues and Human Health

  • 3 Credit(s)
    This course presents a study of selected basic political systems and processes throughout the world (America in particular) and examines the relationship these systems and processes bring to bear the current, worldwide human health. Emphasis is placed on the consequences of a country or country's political actions and human health outcomes. The concepts and implication of knowledge, power and responsibility are evaluated in the context of contemporary political and environmental health problems. Possible solutions to identified problems and issues are explored.

• Kinesiology Study of Athletic Movement

  • 3 Credit(s)
    This course deals with the study of muscles as they are involved in the science of athletic movement. Students will understand the relationship between muscles, joints, bones, and nerves during movement. Students will study the mechanical principles of human movements as related to functional anatomy.

• Psychology of Personality

  • 3 Credit(s)
    This course is an in-depth study of concepts related to personality development, description, assessment and special problems. It will cover such topics as: methods in the study of personality; types, traits, and interactions; needs and motives; inheritance, evolution and personality; biological process and personality; psycho-analytic structure and process; anxiety, defense and self-protection; ego psychology; psychosocial theories; conditioning theories; social-cognitive learning theories; humanistic psychology; personal constructs; and contemporary cognitive views.

• Introductory to Marriage and Family

  • 3 Credit(s)
    This course prepares students to look systemically at family functioning.ÿThe course will outline ways to approach the diversity of family dynamics, family levels of functioning and lifestyles, and the many common threads shared by familyÿmembersÿthrough the life cycle. This course will stress strengths within the various levels of family functioning rather than on levels of pathology.ÿ

• Psychology of Human Sexuality

  • 3 Credit(s)
    This course will study the dynamics of human sexuality. Emphasis is given to the physiological, psychological and social aspects of sexuality, including various problems associated with the interpersonal role of sexuality.

• Learning and Memory

  • 3 Credit(s)
    This interactive discussion-based course explores the neurological and structural aspects of human learning with application to daily experience and chiropractic practice. Class discussion explores strategies and exercises for enhancing learning and memory, provides numerous examples and emphasizes meaningful learning. The course focuses on learner-centered active construction of knowledge. Embedded within theories of learning are models of human memory. The course will explore memory function and dysfunction.

• Psychology of Wellness: Living in Balanc

  • 3 Credit(s)
    This course will examine integrative and intercultural concepts of wellness. Through the process of studying various perspectives and components of wellness, students will construct a wellness model that can be the framework of their daily experience and chiropractic practices. This course will include social and psychological perspectives on why individuals may choose lifestyle practices and behaviors that support being ill as opposed to well. Designed for students with an introductory background in psychology, the course explores and emphasizes meaningful learning. Students will gain a better understanding of their own wellness choices and practices.

• Attitudes Toward Death and Dying

  • 3 Credit(s)
    This course will examine the many different aspects, attitudes and experiences associated with the process of death and dying. We will study what is death, what are the current attitudes concerning death in different cultures, and the practices surrounding death and mourning. We will identify personal and professional resources necessary for coping with the loss of a significant person. We will also examine the grief process in children, and how age affects grief and the subsequent experiences, suicide and self-destructive behaviors, and the commercial death market. Our final goal will be to view death as a part of living and to realize its power as a stimulus for living.

• Social Psychology

  • 3 Credit(s)
    Social psychology is the scientific study of how people's thoughts, feelings and behaviors are influenced by other people. This course will explore important social influences that impact all of us in ways we may not be aware of. Through relevant practical application, students will better understand their own behavior and the behavior of others. The course also offers interactive computer instruction and a variety of learning methods.

• Aspects of Epidemics

  • 3 Credit(s)
    Through reading accounts of epidemics the student will try to understand the historical setting in which a given epidemic disease occurred, the social responses to the epidemics, the demographic and long-term consequences of the epidemics, and the possible relevance of events connecting one epidemic to those of subsequent epidemics. The notion of major epidemics as one of the key contingencies of history will be examined. The changing responses of societies and governments to epidemics will be considered.

• Comm&Health Problems in Diverse Populati

  • 3 Credit(s)
    This course will acquaint the student with the more common health problems facing African Americans, American Indians, Asians, and Hispanics as well as several other smaller and underserved ethnic populations in the United States. Means and systems that can be effectively used to communicate educational concepts to the adult audience will be studied and discussed.