WNDB Sunrise Today show live remote broadcast before an
audience of Palmer students. |
As chiropractic care continues to enlarge its footprint nationally,
Palmer’s Florida Campus is doing the same in the central Florida
community. What is emerging are partnerships with organizations
representing a wide array of interests and stakeholders. The result
is often a greater understanding of the benefits of chiropractic care
and an endorsement from those organizations that are realizing
those benefits.
“One day we’re hosting an event on campus and the next
we’re bringing our services out into the community,” says
Ted Nikolla, communications specialist for the Florida Campus.
“Each new relationship affords the exciting opportunity to
showcase Palmer College as The Trusted Leader in Chiropractic
Education.”
WNDB radio named Palmer’s Clinics their “Chiropractor of the
Year” for both 2010 and 2011, and recently produced and
broadcast their “Sunrise Today” morning show from the Florida
Campus’ new Standard Process Student Center. “We love featuring
organizations like Palmer College in our programming,” says Mike
Moltane, WNDB manager. “Our recent on-location broadcast
allowed us to showcase chiropractic, Palmer as a leader and their
bright and energetic students in their beautiful new building.
That’s a winning combination!”
The diversity of community partnerships include those with
the Daytona Cubs, Daytona State College, Bethune-Cookman
University, Ladies Professional Golf Association (LPGA), United
States Tennis Association (USTA), Port Orange Green Market,
Port Orange Family Days, Halifax Hospice 5K, One Voice for
Volusia, Home Depot, Wal-Mart, homeless and other veterans
groups, and the local chambers of commerce to name a few.
The Florida Campus also hosts events such as Palmer Paints
the Towne, Palmer Clinics Healthy Heart Run and the recent
“Trot for Troops.”
Here’s what one of Palmer’s partners had to say: “We love your
students. Our community is much greater with Palmer here.
They are good citizens, and you always see them out there at
various events giving back to the community,” says Debbie
Connors, executive director, South Daytona – Port Orange
Chamber of Commerce.
“Our administration, student services and our Sports Council
work very closely together to develop and sustain these
relationships,” adds Mr. Nikolla. “As our footprint grows,
more and more individuals and organizations are contacting
us directly, requesting our services … and partnerships develop.
These partnerships enhance the credibility of both parties.
They help grow our students, chiropractic and Palmer College
as well as our community.”