Fans of the San Francisco 49ers and Green Bay Packers are learning how chiropractors help their favorite teams play at their best through a national advertising campaign the College has begun in National Football League (NFL) team yearbooks.
For the second year in a row, Palmer’s West Campus is featured in a publication of the San Francisco 49ers, who are playing their final season at Candlestick Park before kicking off next year in the team’s new 68,000-seat stadium in Santa Clara, just minutes away from the West Campus. Last year, Palmer placed a full-page ad in the programs for the 49ers’ final four regular- season games. This year, Palmer has a half-page ad in the 49ers’ yearbook, one of the team’s most popular publications. The ad raises awareness among fans that the sports care staffs of every NFL team include chiropractors, one-third of whom are Palmer alumni.
Also this year, the College placed a full-page ad in the inside back cover of the Green Bay Packers’ yearbook. This ad talks about how Palmer chiropractors are helping NFL players stay in the game, and focuses on the rewards of a chiropractic career. Palmer alumnus Michael Zoelle, D.C., Davenport ’86, is the team chiropractor for the Green Bay Packers. He received a shout-out from Packers quarterback Aaron Rodgers during a televised news conference following the Packers’ victory over the Washington Redskins on Sept. 15. Check out this clip at http://tinyurl.com/pccrodgers to see how important Dr. Zoelle’s care was to this star player’s performance.
To purchase a copy of the 2013 San Francisco 49ers yearbook, go to www.shop49ers.com. To purchase a copy of the 2013 Green Bay Packers yearbook, go to www.packersproshop.com.