Florida Campus

Healthy Heart Run attracts record numbers

Healthy Heart Run participants getting screened by Sports Council members.
runners being screened at table

Topping last year’s record of 600 participants, the 2012 Palmer Chiropractic Clinics Healthy Heart Run surpassed that number by attracting more than 800 runners and walkers. The Healthy Heart Run was held on Feb. 18.

“Palmer’s Healthy Heart Run has become the largest running event in Port Orange, and there’s no reason to think it won’t be even bigger next year,” says Chris Batista, race director, Alta Vista Sports. “I also think that the opportunities to promote the Palmer brand through all the media connected to the run have increased greatly.” Staged at the Port Orange City Center Park, runners traverse in and around the Florida Campus and neighboring community to complete the course.

In keeping with the mission of raising awareness of heart disease, many of the participants stopped by Palmer’s Sports Council treatment area for blood pressure and other health screenings. The Sports Council also provided pre- and postrace care to dozens of runners.

“We hope that people are making the connection between chiropractic care and their overall health,” says Dana Brindisa, an 11th quarter student intern. “As people come by for a health screening, they get to experience chiropractic care in action.”

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