Nearly 1,300 people attended Palmer College Homecoming 2012 on the Davenport Campus, Aug. 9-11. The event was filled with continuing education opportunities, great speakers and many opportunities for fellowship with old and new friends, and to network with colleagues.
A number of events will be highlighted during the coming days, so please check back at this page for more coverage of Palmer Homecoming 2012! More photo galleries will also be posted soon.
Dr. Dennis Marchiori: Increasing cultural authority through Palmer's identity
During Opening Session on Thursday, which was introduced by Vice Chancellor for Research and Health Policy Christine Goertz, D.C., Ph.D., Palmer Chancellor Dennis Marchiori, D.C., Ph.D. (Davenport ’90), presented on the purpose for the development of Palmer’s new identity statement and supporting documents.
“First, Palmer is not in an identity crisis or mission drift,” said Dr. Marchiori. “We know who we are and what we do—it’s chiropractic. However, we sense there is confusion about chiropractic in the marketplace. What’s needed is a strong message that’s grounded in reality that will increase a person’s intrinsic motivation to act. This generation’s challenge is to increase the market for chiropractic from the eight percent of the population that currently sees a chiropractor at least once a year.”
Developed over the past three years and approved by the Board of Trustees in June 2012, Palmer’s Identity Statement is intended to position a chiropractor as: The primary care professional for spinal health and well-being. This statement is supported by the Chiropractic Pillars. Other documents developed during the three-year identity process are the Mission, Vision, Values, Philosophy Statement and Practice Paradigm. All are available on the Palmer website at www.palmer.edu/our-identity.
Dr. Marchiori also told the Homecoming audience that while the College has utility for using these documents to increase the cultural authority of chiropractic and its market share among healthcare consumers, “they can also serve you well.”
“The biggest issue we face (as chiropractors) is the health of this country,” said Dr. Marchiori. “We need to lead with our strengths: patient satisfaction, conservative-holistic approach, clinical effectiveness, and relative low cost.”
Dr. Dan Weinert: Macronutrients in health and disease
Palmer's Davenport Campus Provost Dan Weinert, D.C., M.S., DACRB (Davenport '96), stepped in to replace Dr. Howard Wasdin, who was unable to present during Friday's General Session due to flight cancellations and scheduling issues. Dr. Weinert spoke about "Macronutrients in Health and Disease."
"Macronutrients--carbohydrates, fat and protein--have the potential to be agents of health or disease," he said. "The outcome is heavily dependent upon the state of the body they enter. Basically, you need to let your patients know that, 'You can create the existence you want. The body is innately intelligent, but you have to create the circumstance you want to achieve optimal health. In the end it's about good nutrition, eating in moderation and exercising.'"
Dr. Weinert reviewed the integration and regulation of metabolism and the impact of exercise, and discussed how cellular energy status and fuel storage determine the use of macronutrients in our bodies. He also spoke about how the same molecules that can produce inflammation and disease may also lead to health.
Dr. Frank Sovinsky: Reclaiming the chiropractic dream
Noted chiropractic author and speaker Frank Sovinsky, D.C. (Davenport ’81), presented during Saturday’s General Session.
“I want chiropractic to be more relevant in today’s health care … to be front and center in today’s talk of health care reform,” said Dr. Sovinsky. “What we are lacking (as chiropractors) is a call to action. It’s not a call to battle (against the medical community). It’s a call to learning—how to act differently and more productively.” Finding your voice in chiropractic is not optional. We don’t have to agree, just come together.”
“The Palmers are reformers, and you are reformers,” he said. “Remember why you went to school. Touch that piece of you. Remember, patient-centered care is not getting the patient centered on chiropractic, but us getting centered on them.”
Career Fair held during Homecoming
The Palmer Center for Business Development (PCBD) hosted their annual Career Fair during Homecoming on Aug. 9. The purpose of the Career Fair was to connect employers with current students looking for associateships after graduation. But of the 44 participating job seekers, some were alumni, too.
Twelve potential employers from seven states (Iowa, Illinois, Nebraska, Missouri, Wisconsin, Indiana and Kentucky) had booths during the fair and gave the job seekers an opportunity to learn about their chiropractic job offerings as well as hone their interviewing skills.
“It was interesting and educational to hear about the qualities, qualifications and endorsements that each business is looking for from each candidate,” said PCBD Student Ambassador David Adamson. “It is also valuable to see the different types of practice models out there. Although I don't graduate for over another year, I made several contacts that will help me when I am about to graduate.”
Alumni and students bowl for PSAF scholarships
The Palmer Student Alumni Foundation (PSAF) Student/Alumni Bowling Night during Homecoming was a “huge success,” according to Lisa Walden, assistant director for Alumni. More than 300 people participated, and several alumni sponsored teams. The PSAF Bowling Night was held Friday at the Blackhawk Bowl and Martini Lounge, located in downtown Davenport’s newly remodeled Blackhawk Hotel.
“Everyone had a fantastic time,” said Ms. Walden. “It was a fun way to bring our students and alumni together, and we’re now well on our way to building a $50,000 endowed PSAF scholarship!”
The corporate sponsors of the event were DC Mentors (whose CEO is Frank Sovinsky, D.C., Davenport ’81), Schofield Management Services (CEO Fred Schofield, D.C., Davenport ’81), and Integrative Therapeutics. The event also had more than 25 donors.
Homecoming 2012 PSE
Palmer’s Davenport Campus hosted 176 prospective students and their guests on Friday, Aug. 10, during the annual Homecoming Prospective Student Event (PSE). The Admissions Department hosted the event, which provided guests with a full day of interactive experiences across the campus.
The day began with a welcome breakfast and address by Chancellor Dr. Dennis Marchiori. Guests then visited the Radiology and Chiropractic Rehabilitation and Sports Injury departments, the anatomy labs, and the technique and diagnosis classrooms. They had the chance to see digital X-rays, inspect specimens, and palpate one another in search of cervical vertebrae.
Students also enjoyed lunch in the cafeteria and spent the afternoon participating in a variety of activities, including meeting with Admissions and Financial Aid representatives; taking a bus tour of the Quad-Cities; touring the B.J. and Mabel Palmer Residence; and learning about the Clinic Abroad Program and the Palmer Center for Chiropractic Research. The day ended with a reception in the Atrium, with closing notes from Robert Percuoco, D.C., vice chancellor for Academics.
The next Prospective Student Event on the Davenport Campus will be held on Saturday, Nov. 3. Do you know a student that you think should attend? Please invite them to call Admissions at (800) 722-3648.
Little Bit O’Philosophy
Kirk Steketee, D.C. (Davenport ’75), and Rob Sinnott, D.C., LCP, DPHCS (Davenport ’89), brought a Little Bit O’Philosophy to the Residence Courtyard on Thursday night of Homecoming. Master of Ceremonies Roger Hynes, D.C. (Davenport ’98), Technique, introduced the speakers and acted as auctioneer for donated items. A number of alumni who were not able to attend sponsored the admission for current students. Approximately 60 people were in attendance. Funds raised will be used to build the new fountain in the Courtyard.
On Wednesday afternoon, a ribbon-cutting was held celebrating the renovation of the Courtyard.
Alumni Luncheon features Standard Process President Charles DuBois and induction of four new Fellows
Emceed by Executive Director for Alumni Mickey Burt, D.C. (Davenport ’73), the Alumni Luncheon on Friday featured a keynote address from Standard Process President Charles DuBois, as well as the induction of four new Fellows into the Palmer Academy of Chiropractic.
Mr. DuBois spoke about his company’s corporate wellness program and how it has benefited Standard Process employees since its inception in 1997. “We’ve established a corporate wellness program that has chiropractic as the absolute center,” he said. “Chiropractors are the primary care providers of our wellness program.”
The program incorporates individualized health screenings, care from three chiropractors, nutritional plan development, an onsite fitness center, massage therapy and stress reduction. All of the services are free to the just over 300 employees of Standard Process. About 75 percent of those enrolled in the wellness program currently receive regular chiropractic care, and employees voted the chiropractic portion as the most valued benefit.
He added that the wellness program has improved absenteeism and education and has resulted in happier, healthier employees “who feel valued as we take an interest in them.” In addition, healthcare claims among program participants have decreased by 55 percent, Mr. DuBois said.
Following the keynote presentation, four individuals were inducted as Fellows in the Palmer Academy of Chiropractic. They were Mr. Charles Dubois, president of Standard Process Inc.; Leigh Elceser, D.C. (Davenport ’94), Pontiac, Mich.; J. Edward Hartley, D.C. (Davenport ’92), St. Augustine, Fla.; and William Heath Quigley, D.C. (receiving a posthumous award), who graduated from Palmer in 1940, held a number of positions at Palmer during 35 years of service to the College, and passed away in 2006.