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Fall 2009

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Palmer, Daytona Cubs team up for fifth straight year

From left, students Darren Sheldon, Beau Makarewicz and Michael Turk worked the Palmer College booth at a Daytona Cubs game last spring. They handed out Clinic information and other items, and answered questions from visitors to their table. All three students have since graduated.
students behind Palmer

For five months of the year, Jackie Robinson Ballpark, home of the Daytona Cubs, is the place to be in the Daytona Beach area. Named after the pioneering Jackie Robinson, the ballpark doubles as a museum to the legendary ballplayer and is the site of his first professional baseball game. As the Florida State League affiliate of the Chicago Cubs, the team boasts the league’s best attendance and it’s safe to say that the surrounding community has embraced the ball club.

“I think we’re a great place for families to have fun at an affordable price,” said recently promoted Daytona Cubs General Manager Brady Ballard. “We’re also a great venue for businesses and organizations to partner with and expose area residents to their products and services.”

Palmer’s Florida Campus recently concluded its fifth straight year of partnering with the Cubs. Palmer sponsors the Cub’s Family Section, a no-alcohol seating area designed for families with young children. However, the relationship doesn’t end there. On a regular basis throughout the season, the Palmer College Clinics host a display table at the ballpark to educate the public about chiropractic and promote the availability of the Outpatient Clinic.

The College also has outings for Palmer students, employees and their families at the historic park located on scenic City Island. An added benefit is that Palmer College is featured in all print and electronic advertising at the ballpark. Also the annual “Palmer Paints the Towne” road race begins and ends at the ballpark located in the heart of Daytona Beach. Finally, Cubs players have the option of visiting the Clinic for complimentary chiropractic services.

“It’s an absolutely wonderful relationship where thousands of people get acquainted with Palmer College in an unbeatable setting,” said Marketing and Public Relations Communications Specialist Ted Nikolla.

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